Secret Article Marketing Strategy – Targeting Profits
The way you construct your articles should be part of your overall article marketing strategy and is no different when you write for submission to an article marketing directory or for your own site or blog.
The use of keywords is incredibly important in both articles for your directory and posts to your own blog or website.
Keyword selection is very important and will be the way that readers ultimately find you through search engines like Google that bring you traffic. Because you want as much organic, free traffic as you can get.
You can do further analysis of your keyword strategy by reviewing competing sites that are currently ranking for your chosen keyword.
There are free tools such at the keyword tool from google adwords or you can get software to make your life a little easier.
I use a software program that makes keyword research for your article marketing strategy a cinch. I also use it to review competing sites. It’s called Market Samurai and in my opinion is a must if you are going to be creating content that you want to rank on the search engines. You can get your copy here.
Start Building your Article
If you do not like to write, or think you are not good at writing it is a good idea to spend some time reading some of the top articles in article directories. You can also see an article I wrote for the best article marketing service.
You are going to be able to see how they’re written and constructed, how they lead a reader down towards the author bio box at the bottom of the page. This is where they can click your link back to your website or to whatever you are promoting.
The very best articles include a lot of short paragraphs and they’re written in common language. This means not making use of too many complicated words that your reader may not understand.
White space is Essential.
Your reader really should not be confronted with something that looks like a thesis, by getting several areas which are free from words is going to make your article appear to be simpler and quicker to read.
Do not put links to your web site or other goods inside the body of your article, your article could be rejected. They ought to be placed in your author bio box. (This is for articles being submitted to directories).
Read This Now!
Many individuals nowadays might not read all the content inside your page. They’re looking for particular phrases and expressions which could be important to their major issue and if you’re able to make use of these in headings the reader may just skip to the aspects of your article content that interest him most. Headings are critical in a piece that you write, they need to be brief and enticing.
You should use your keywords once at the beginning of your article, a number of times in the main body of the text, and once again in the last sentence. I use a wordpress plug in that greatly helps with this. as you are writing it tells you what to add or what else you need. I really don’t think I could write my articles without it. Check it out here.
The majority of people are online seeking solutions or questions they have, so you ought to make your article informative and helpful, leading the reader down towards the bottom of the page exactly where your bio box is.
Your bio box needs to have a call to action, encouraging the reader to click through for further information. This really is where your lead capture page will likely be.
Although you might be writing to attract the search engines, don’t forget that it’s people reading your article.
It gets a lot easier once you have written a number of articles. Keep an eye on your stats occasionally and see which articles are acquiring essentially the most readers, that way you are able to write further articles in that style.
Utilizing bullet points also makes a page of written text look a lot much more appealing and straightforward to read.
When you have crafted your article one can reword it or “spin” it and submit it to 100s of other article marketing directories. That really should be a big component of your article marketing strategy.
The purpose of rewriting them is so that each and every article is different to the article directory you submit it to. Google will, only index one version of an article and disregard the any extra copies.
I found a place that you can “spin” your article for free. It’s very simple to use and works great. You can find it here.
Let me know if this post about your article marketing strategy has helped you by commenting down below. You can also feel free to contact me. I’m here to help.
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